by Walter Brasch
The
near-impossible has happened, and Donald Trump is three months from being
President Trump. From local elections to the presidency, this general election
may have been the most vicious since Thomas Jefferson challenged John Adams in
1800. Both major candidates turned to attack ads to enhance their own
campaigns.
Donald Trump flourished on the seeds of
hate planted by the Tea Party, and then played out the dictum of Joseph Goebbels that if you keep telling lies
long enough and blend them with propaganda, they will turn into truth. From the
moment he entered the presidential race until his final triumph, he kept
hammering on two themes. The first strategy was to push the premise that under
President Obama the United States had lost its greatness and only Donald Trump
could restore it. To this concoction he then brilliantly added fear to the
mixture. Name a fear—any fear—and and it was probably in Trump’s campaign
rhetoric. The first part of that fear was immigrants bringing drugs and guns
from Mexico and central America; the second part was that Radical Islamic
terrorists were coming to America from the Middle East. He also instilled the
fear that Hillary Clinton would take away the Second Amendment right if she
became president, something no president could do under the Constitution. Finally
he coated his campaign against Hillary Clinton’s with constant Benghazi and e-mail
scandals and kept repeating it at every rally, and he had a product he force fed
to a gullible public.
Hillary Clinton improved her
communication with voters near the end of the campaign, but for much of the
campaign she was protected by a phalanx of assistants who kept her unapproachable
except for photo ops. She should have shut down the e-mail and Benghazi
scandals much earlier than she did; several Congressional hearings had already
proved she was not at fault. The flip-flop press conferences by FBI director
James Comey also led the voters to believe she may or may not have been at
fault in both scandals.
The Libertarian party cut into Trump’s
base, and the Green Party cut into Clinton’s base, but neither was strong enough to cost either candidate the
election.
The Establishment Media at first
dismissed Trump’s politics as just another sideshow. But, Trump kept making
outrageous comments, and the media kept acting as his personal mouthpiece
without doing much fact checking any of his rhetoric. Trump boosted his
candidacy by using the media to attack what he continually called the lyin’
liberal media. He gained momentum with each tweet and every rally, proving he
didn’t need the establishment media to arouse a fan base.
The Voters allowed themselves to be led by Trump who appealed to their frustration
with establishment politics and their alienation from government. Trump
emphasized he was an outsider, even though he and the SuperPACs were more
inside the beltway politics than most candidates. Trump’s core was white
alienated males who didn’t have college degrees; Clinton’s core was
college-educated men and women.
Each candidate
relied on the power of outside
organizations to further gain traction in the race to the presidency. For
Clinton, it was primarily organized labor; for Trump, it was the Chamber of
Commerce and the NRA.
By Nov. 8,
almost all polls had predicted Clinton would win the presidency. There was one
problem—they were wrong. They underestimated the strength of rural America and
overestimated the weakness of urban America.
At the end of
the day Clinton had had more individual voters, but Trump had more electoral
voters and the presidency.
The next
campaign began Nov. 9.
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